“Being able to communicate accurate information is absolutely critical in our industry. Prior to implementing the CrownPeak CMS, we were completely reliant upon a third party web agency. Now with CrownPeak, we have complete control of the update process for our websites."
Tina Sampath
Associate Director of eMarketing for CV Therapeutics
CrownPeak Opens New York Office
New Content Marketing Executive and Manhattan Location Will Better Serve CrownPeak’s Digital Agency Partners
Los Angeles, May 27, 2009 – CrownPeak, the market leader in Web content management and marketing, today announced the expansion of its leadership with the opening of a Manhattan office. The new office will be focused on growing CrownPeak's roster of East Coast creative and interactive agency partners as well as expanding existing relationships with partners including Molecular and The Berndt Group.
"Online marketers are embracing Web content as the source of measuring and maximizing their online spend," said Jim Howard, CEO of CrownPeak. "We've seen tremendous growth in our East Coast presence, and we are dedicated to working even more closely with the creative and interactive agencies. As part of our ongoing expansion, we are very pleased to open this office and bring on an experienced online marketing executive who will help us serve this community.”
CrownPeak’s New York office will be managed by Scott Samios, who joins CrownPeak as eastern regional director of sales from Omniture, where he served as regional director, east for the last two years. Prior to its acquisition by Omniture, Scott was general manager for the New York office of Offermatica. He previously headed up marketing solutions at Optimost. A seasoned executive with more than 15 years of experience, Scott brings extraordinary expertise in business development and online marketing to CrownPeak.
“The team at CrownPeak is unique, as we approach the challenge of how agencies can better serve their clients from a digital marketing perspective. Clients are looking at agencies to be compensated based on results and value, rather than hours or media. What that means is that agencies need to take control of the visitor experience from the ad through the on-site success metric. The best way for agencies to do this is by using CrownPeak's proven SaaS content marketing tools,” said Samios. “The East Coast, and New York in particular, is an epicenter for interactive marketing. My goal will be to help our interactive agency partners in this region develop both a technology platform and a content process that delivers on the true promise of marketing ROI.”
About CrownPeak
CrownPeak is the market leader in on-demand web content management and marketing services. CrownPeak’s unique combination of software and services enable marketers to create, manage and optimize web content to drive measurable results and maximize the effectiveness of their marketing budgets. Hundreds of diverse organizations such as Staples, Skype, Nissan, Home Depot, Progress Software and the State of Virginia have realized the value in CrownPeak software’s renowned ease-of-use, its 24x7 customer support and strategic marketing services. CrownPeak has been named to EContent’s 100 most influential companies list, has won eWeek’s prestigious Analysts Choice Award and InfoWorld’s Product of the Year Award and has been named a finalist for Best Customer Service from the American Business "Stevie" Awards for the last two years.